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INVESTING IN BLACK HEALTH: FOUR WAYS TO CREATE LASTING CHANGEINVESTING IN BLACK HEALTH: FOUR WAYS TO CREATE LASTING CHANGE
The GOOD Foundation
Supporting Black Ideas to Improve Black Health
At The GOOD Foundation, we believe the people closest to the challenges are also closest to the solutions. Our role is simple: listen, connect, invest, and amplify. Every dollar entrusted to us helps support community-driven solutions that improve Black health.
1. Understanding the State of Black Health
Campaign Goal: $10,000–$15,000
You cannot improve what you do not measure.
For too long, data about Black communities has been incomplete, inaccessible, or overlooked. The GOOD Foundation seeks to become a trusted collector and aggregator of Black health data, producing an annual State of Black Health in Charlottesville and surrounding counties Report that tracks key indicators and answers a critical question: Where are we now?
This work will help community leaders, healthcare organizations, funders, and residents understand where progress is happening and where gaps remain. Most importantly, it will ensure that the experiences of Black communities are visible, valued, and used to drive action.
Your investment helps turn community stories into community solutions.
2. Bringing People Together to Create Change
Campaign Goal: $25,000
Real change happens when people come together.
The GOOD Foundation serves as a trusted convener, bringing community organizations, healthcare providers, faith leaders, educators, and residents together around a shared goal: improving Black health. Through quarterly partner meetings, community conversations, and an annual town hall, we create spaces where people can learn from one another, identify priorities, and build solutions together.
Partnerships such as our collaboration with Can I Talk To You Cville help ensure that community voices remain at the center of every discussion.
Your investment helps transform conversations into collective action.
3. Telling Stories that Save Lives
Campaign Goal: $30,000
Information can be life-changing—but only if people hear it.
Far too many health campaigns fail because they are not designed with the communities they hope to reach. The GOOD Foundation develops culturally relevant health communications and social marketing campaigns that speak directly to Black communities with messages that are trusted, relatable, and actionable.
From preventive screenings and mental health awareness to maternal health and chronic disease prevention, these campaigns help people access information, services, and opportunities that can improve and even save lives.
Your investment helps ensure that life-saving information reaches the people who need it most.
4. Funding Community-Led Solutions
Campaign Goal: $100,000
The best ideas often come from the community.
The GOOD Foundation serves as a bridge between donors and grassroots organizations working every day to improve Black health.
Through grants and strategic investments, we support community partners addressing healthcare access, education, economic opportunity, food security, maternal health, youth development, and other social drivers of health.
Our goal is not to create all the programs ourselves. Our goal is to identify great work, strengthen trusted partnerships, and help successful programs grow. Funding will also support grant administration capacity to ensure accountability, transparency, and measurable impact.
Your investment helps community leaders bring their ideas to life and expand solutions that work.
Join Us
Supporting Black health is a step toward a stronger, healthier future for everyone.
When you invest in The GOOD Foundation, you are investing in data that informs action, partnerships that build trust, messages that save lives, and community-led solutions that create lasting change.
Together, we can support Black ideas that improve Black health.
Your Gift Creates Change
Every contribution helps move us closer to a future where Black communities have the resources, information, partnerships, and opportunities needed to thrive.
Giving Opportunities
$250 – Community Champion
Helps provide food, materials, and outreach support for community conversations, health education events, and grassroots engagement activities.
$500 – Health Advocate
Supports culturally relevant health education materials and community outreach efforts that connect residents to resources and services.
$1,000 – Storyteller for Change
Helps collect and share community voices, experiences, and health data that inform solutions and elevate Black health priorities.
$2,500 – Community Connector
Supports quarterly partner convenings and community discussions that bring together residents, organizations, healthcare providers, and faith leaders to address Black health challenges collaboratively.
$5,000 – Campaign Sponsor
Funds a targeted health communications campaign focused on issues such as maternal health, mental health, chronic disease prevention, healthcare access, or another community-identified priority.
$10,000 – Data for Action Sponsor
Supports the development and publication of the annual State of Black Health in Central Virginia Report, helping community leaders make informed decisions based on local data.
$25,000 – Community Transformation Partner
Sponsors a year of community convenings, town halls, partnership-building activities, and strategic planning efforts that bring diverse stakeholders together around Black health improvement.
$50,000 – Health Equity Investor
Provides significant support for multiple initiatives, including data collection, community engagement, health communications, and capacity-building efforts across Central Virginia.
$100,000 – Legacy Partner
Creates opportunities for direct investment in community-led organizations and programs addressing the social drivers of health, while building the infrastructure necessary to sustain long-term impact.
Other Ways to Give
- We are grateful for any size gift.
- Your ideas for improving Black health are welcome.
- Help us grow with a gift of your time and talent.
For further information, contact Jackie Martin, Founder, The GOOD Foundation @ goodfoundationcville@gmail.com or 434-202-8034.
Your contribution of money or your expertise can make a huge difference. Click on the Donate Now button to make a financial contribution. Fill out the form below to donate your time and talent.
